Zoe Saldana is the new face of L’Oreal Paris – and will appear in both print and TV ads, as its international spokesperson.

The brand’s global president Cyril Chapuy said the Star Trek actress embodied “infallible force and asserted femininity.”

Other spokeswomen for the L’Oréal Paris include Blake Lively, Julianne Moore, Freida Pinto, Eva Longoria and Jane Fonda